From my own experience and from the many responses to my site it is with confidence that I make the following generalization:

You are much more likely to get your upline's help if you are "core".

CORE   means an unshakable commitment to 10 activities:

Important note: five, possibly six, of these 10 activities mean money in the pockets of high-level distributors from motivation peddling and not from selling Amway. These activities are followed with asterisks.

• Showing the Amway Sales and Marketing Plan at least 10 times a month
• Attending all functions (large and small)*
• Being on "standing order" audio tapes (one, often two, motivational audio tapes per week and one video per month)*
• Buying personal items through your own distributorship (personal use)
• Reading recommended books *
• Being accountable
• Have 10 retail customers every month (however this requirement is essentially ignored)
• Regular "counseling" with your upline. Also known as being "teachable". (read: totally submitting to AMO programming)*
• Being on Amvox voice mail (optional but highly recommended)*
• Read the many books on the AMO recommended reading list*

The Amway distributor must BE CORE to be considered "serious" by their upline, especially their upline diamond distributor. Distributors who are not completely "core" are generally not assisted by their upline or, as they say in AMO language, "helped".

The costs of "being core" can run into several thousand dollars a year and those distributors who can't get it together to pay for it are often casualties of the AMO Squeeze and to rub salt into the wound these distributors' resulting "negativity" becomes a bother to their upline and are often eventually "left on their own" (read: not helped).

The idea that the "help" offered by upline to downline is based on altruism is ridiculous yet this is the notion championed at AMO rallies, on tapes and on Amvox messages. How can any distributor honestly say that they would help a distributor they didn't feel would bring profit to their business? Yet, this is a pervasively perpetuated notion.

The views and opinions expressed in this page are strictly those of the page author.
The contents of this page have not been reviewed or approved by the University of Minnesota.